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Social media management is essential to businesses that want to engage with their target audience. It involves developing, planning, and posting content on social media platforms such as Facebook, Instagram, Twitter, and LinkedIn. Engage your audience by publishing frequently, replying quickly to comments/messages, and leveraging features like as stories or live videos. Analyze data to determine which material is most popular with your target audience and adapt your strategy accordingly. Develop a consistent brand voice and use social media tools to plan posts and track success to maintain a bright and active online presence