What types of content should be included in a content marketing strategy?

[SilverLance]

We all know that content is key in attracting and engaging customers, but what specific types of content do you find most effective in a content marketing strategy?

Should we focus on blog posts, social media content, videos, infographics, e-books, or something else entirely?

 

[Nomad]

You can do content marketing through articles, graphics as well as videos. However the type of content you should be using depends on your target audience

 

[SilverLance]

Yeah, some audiences may prefer written articles that provide in-depth information, while others may respond better to visually appealing graphics or engaging videos.

 

[Suba]

Apart from what you mentioned above, one type of marketing content that is very simple is the type of user generated content where business people only need to re-upload consumer opinions or posts.